March 31, 2015 at 02:31PM
The Double-Diamond Model of Design. #readingToday

Start with an idea, and through the initial design research, expand the thinking to explore the fundamental issues. Only then is it time to converge upon the real, underlying problem. Similarly, use design research tools to explore a wide variety of solutions before converging upon one. (Slightly modified from the work of the British Design Council, 2005.)

Design of Everyday Things Revised, Don Norman´╗┐