"When you sense this shift in the corporate context, you had better watch out." #readingToday
It is when growth slows— when senior executives see that the sustaining-innovation pipeline is inadequate to meet investor expectations— that investing to grow becomes hard. The character of the firm's money changes when new things must get very big very fast, and it won't allow innovators to do what is needed to grow. When you're a corporate entrepreneur and you sense this shift in the corporate context occurring, you had better watch out.
The Innovator's Solution, Clayton Christensen