March 01, 2014 at 11:54AM
"The corporation's values ... are synonymous with its cost structure." #readingToday

The corporation's values, which in our model are synonymous with its cost structure, were thereby transformed by launching a successful disruptive enterprise. ... The reason an organization cannot disrupt itself is that successful organizations can only naturally prioritize innovations that promise improved profit margins relative to their current cost structure.

The Innovator's Solution, Clayton Christensen´╗┐